2026 Gymnastics Campaign

The gymnastics campaign was a concept developed by Champion Teamwear's marketing team to resonate with gymnastic gyms and coaches. The goal was to build a cohesive visual theme that could scale across all brand collateral throughout the year.

I collaborated with the other designer's and created the visual guide and design direction for the campaign. Establishing the typography, color palette, and stylized gradients up front created a unified brand experience and significantly cut down design time for subsequent projects.

My primary deliverables included the campaign's email series, social media graphics, and web assets.